Echelon Insights, a beltway research firm run by two former Republican election consultants, published an in-depth data analysis of the news stories different groups of Americans focused their attentions on in 2017.
Week-by-week, the study reveals which stories were the most talked-about on social media; then according to Echelon’s criteria, they break out the results among three groups: “conservative activists,” “liberal activists,” and “Beltway elites.”
As the data shows, liberal activists, like Americans as a whole, spent the majority of weeks with the “Russia investigation” at the forefront of their minds:
The most talked about story for every week this year, by audience. #TheYearInNews https://t.co/flozxW8KMw
— Echelon (@EchelonInsights) December 28, 2017
Conservatives also made “Russia” their most talked-about news topic of the year – although less so – and included discussion of “immigration” and “abortion” in their top ten, in place of “hurricanes” and “tax reform” among their liberal counterparts.
Only beltway elites did not discuss the Russia investigation, which spanned all of 2017, the most. “Healthcare” took that group’s top spot.
Data that might worry some on the right indicate that Trump’s election has, regardless of topic, energized the news discussion of the left. After Trump’s victory, liberals began to far-outstrip their conservative countrymen in total tweets, presented by Echelon as an enthusiasm gap:
Liberals and conservatives were evenly matched in their share of the online conversation, then Trump happened. https://t.co/EkNLnUO6fv
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